Archive for the ‘Site developments’ Category

Full size artwork – a working example

Sunday, April 11th, 2010

To further flesh out the idea of using a full template space, we’ve created this tee design:

This is using the full dimension of the artwork we supplied – providing a psd and jpg option to download. Of course you don’t need to work within this rectangular 1800×2100 shape but it can provide a great visual if you maximise your artwork. If you’d like to see a full size sample artwork for this tee, click on the image below.

We’re going to be giving some of these away. So if you are interested in having one, as part of our mini draw, please add your email to the mailing list at the bottom of the page.

Crafting the bulk order option

Tuesday, March 30th, 2010

Today was a pretty useful day, because there’s now an outline framework for bulk ordering. Like we said before, we didn’t want to charge x multiplied by £14.99 for orders with multiple units, as it wasn’t a fair price. There’s a deal of work that goes in optimising for one tee – but once it’s done, it’s exactly the same for 5 or 50,000 tees. Here’s the first draft of the design for the developer to look at:

So, here’s how I reckon it could work…

Firstly, there are three options on the left. This needs finessing but basically you can select a main image for the front of your tee. Next, if you want your own labels in them – as opposed to ours – then you can upload an image to be made into a stitched label. This costs extra, but if you’re selling them on, it really adds a personal touch.

Finally, for image uploading, we offer a standardised back print on your tee. Again, there’s a cost for this because of the intervention required

Next column, and the first box you see is where you can pick out your print style. The options proposed to start with are as follows:

- Standard, the usual tee design format, with a large area over the chest and stomach
- Chest print, trimming down the artwork area to a letterbox format
- Pocket print, allowing you to have a small area artwork on the left breast area, unless specified otherwise (by the way, there’s no pocket)
- Bleed bottom, top and side give you creative options to run artwork to the very edge of the viewable/wearable area.

We’ll also ask you in this area to confirm your image uploads and their associated costs.

Next, I’m thinking colour specification would come in useful. You can either select a single colour, or split your order. When you select multiple colours, TGraffi would provide you with a good division of colour.

Finally, and this is where we are looking to be a little clever (take note developer boy), we want to offer a wide number of tee and other item options. You’d simply read the descriptions, view the image sample and then add a quantity for each tee and size.

The clever bit would come in as we reduce the price as every unit is added. It’s only fair we give you something for giving us the order.

I’ve not yet figured out whether there would be a flat price tier for all tees, or whether it should be different for each tee type.

Obviously, the thinking hasn’t been thought yet – let’s get back to you on that one.

Missed anything?

Keeping momentum with the changes

Wednesday, March 24th, 2010

After a burst of productivity (after an extended hiatus) we’re back up and running with things. The new site is evolving on a daily basis, and we will shortly be rolling out a mini wholesale option. What does this mean? Basically, for those wanting to print from around 10-100 tees, a retail price of £14.99 is a little prohibitive. So, we’re developing an offering that brings down the unit cost, the higher you go in volumes. We can cater for over 100 but this process would have to be an offline one. We didn’t want to push that too heavily yet, so up to 100 online is going to be a big deal for us. Watch this space.